At Navi, we track all the promotional permutations and pricing trends to help shoppers find the best phone deals.
Want to jump right to the deals? Our free, unbiased Phone Deal Finder below matches you with the latest phone offers based on your carrier, trade-in device, and more.
For wireless industry insiders like tech journalists and data analysts, these Apple iPhone 15 price trend pages are just the tip of the insights we can provide.
Avg. Price for last 12 Months
after promotion
Today’s Avg. Price
after promotion
The chart above shows the average iPhone 15 price after promotion, taking into account and combining all trade-in values, storage capacity options, and available discounts for current customers and switchers. To help put today’s promotional prices into historical context and assess whether now is a good time to buy the iPhone 15 compared to the past, the chart also shows the average price after promotion for the last 12 months, 6 months, or 3 months, depending on the selected timeframe.
If the current price is lower than the trailing price, now is a good time to buy on average.
Note: the retail price of the iPhone 15 shown is the lowest retail price currently available.
Navi leverages its comprehensive database of industry promotion and pricing data in its price trend analysis to provide wireless insights within a volatile promotional context.
We use a sophisticated algorithm to derive average promotional prices for each device, factoring in the details of every combination of trade-in, plan requirement, payment term, and other variables that inform device pricing across the major wireless providers and retailers. Our algorithm also takes into account the likelihood of various consumer scenarios and applies appropriate weighting—for example, a relatively uncommon trade-in device does not contribute as much to the average net price. Because these data have been collected across multiple years, Navi can form a longitudinal view of each device's pricing, and each day provide a suggestion for whether current pricing is above or below the historical trend.
For tech journalists and data analysts interested in how promotional price trends vary between existing and new customers across carriers, we track that info too. For additional insights, email us at: support@yournavi.com
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